OUR UX design APPROACH

Our UX approach is human centered, data driven and business oriented.

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Schedule consultation

6 to 9 weeks

Discover & Define

Give your project the best chances of success

We help you to make the most of every opportunity to create a product that (really) meets the needs of your users and your business objectives.

Discover

A complete immersion for tailor-made solutions

Before starting a project, we take the time to understand your business challenges and vision. This is a crucial stage, enabling us to come up with tailor-made solutions that are perfectly aligned with your specific needs and goals.

Analysis

Improving UX through data and analysis

We know that design and usage decisions must be based on data and the study of your users' behaviour. To do this, we analyse your available data and collect new data if necessary.

Define

Federating teams and simplifying decision-making

We design and run workshops to accelerate innovation and ideation projects. Each workshop is an opportunity to align teams around common objectives and train your staff in user-centred design methods.

Discover

Global immersion for tailored solutions

Before starting any project, we take the time to gain an in-depth understanding of your business challenges and vision. This crucial stage equips us to develop tailor-made solutions that are perfectly aligned with your specific needs and goals.

Analysis

Data-Driven Design: Empowering UX with Analytics & User Insights

We firmly believe that design and usability decisions should be based on data, as well as the analysis of your analytics and the study of user behavior when interacting with your product.

Define

Federating teams and simplifying decision-making

We design and facilitate workshops to accelerate innovation and ideation projects. Each workshop provides an opportunity to align teams around common goals and train your employees in user-centered design methods

Schedule a free consultation

2 to 4 weeks

Prototype & Test

Test your product concept before going live

We make prototypes to test your idea quickly before development, so you don't waste time and money developing a product that won't be used.

wireframe

Design Useful and
Intuitive User Journeys

In short, making complex subjects simple. We create experiences that build lasting connections with your audience and solutions that maximize your sales.

prototype

From Ideas to
Actionable Insights

Simulate the real-life experience and bring your idea to life at a low cost with our interactive prototypes. With these prototypes, we can validate your product through user testing and address any feedback before development, if necessary.

Test

Test and Iterate with
Your Users

User testing is vital for the success of your project. It can reveal positive and negative aspects to improve the customer experience before launch, saving you time and money while ensuring a high-quality end product.

wireframe

Designing useful and intuitive user journeys

We design experiences that build lasting relationships with your audience and we deliver solutions that boost your sales. In short, we make complex subjects simple.

prototype

Bringing your concept to life

We use tools like Figma or ProtoPie to create robust prototypes that simulate the interactions of your final product, all without a single line of code! So you have all the tools you need to test your idea at the lowest cost.

Test

Test, iterate and validate with actionable insights

Use our prototypes to test your idea! We collect feedback from your (future) users and adjust our designs if needed before development. So you can be sure that the first version of your product will be as close as possible to a real-life experience.

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3 to 5 weeks

Craft & Design

Find the perfect balance between emotion and functionality for a (truly) memorable user experience.

We create interface designs that are both attractive and user-friendly, adding that little something that makes your product stand out from the crowd. With us, you're sure to get a product that your users love.

brand

Crafting Your Brand Personality: Unleashing
Your Identity

Capturing the attention of your audience through innovative and visually appealing designs is key to establishing a strong brand identity. Our expertise in artistic direction will bring your creative vision to life and set you apart from the competition.

copywriting

Words That Sell:
Copy that Connects with Your Audience

From microcopy to headlines and calls-to-action, every word counts. Our team of expert writers knows how to speak your users' language and create a seamless user experience through effective copywriting.

design

Creating ergonomic, accessible, and
beautiful interfaces

Designing an ergonomic interface means providing your users with a seamless, pleasant, and easy experience. Our designs bring out your brand's uniqueness while delivering a pleasant and easy experience for your users across all channels, unlocking your business's full potential.

brand

Building your brand's personality.

Our expertise in art direction ensures that we work hand in hand to determine your strategic positioning, reveal your story and illustrate your values through a visual identity that stands out and communicates your message across all media, from web to print.

copywriting

Words that sell.

Our team of UX copywriters use words with virtuosity to communicate your message simply and effectively. From microcopy to headlines and calls to action, every word counts to create a lasting and memorable user experience.

design

Creating ergonomic, accessible, and
beautiful interfaces

We're passionate about technology and we design user-friendly interfaces that are easy and enjoyable to use. Accessibility isn't an option with us, it's built in by default and benefits everyone! Our little extra? Our expertise in system design, which will give you a product that's easy to maintain and develop.

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∞ as you want ∞

Monitor & Improve

We work with you over the long term: continuous improvement to ensure the long-term success of your project.

We analyse users' feedback, track performance indicators and make data-driven decisions to continuously improve the UX design of your product. By working with us, you can be sure that your project will not only be a success at launch, but that it will continue to evolve even afterwards.

track

Understanding User Behavior

By monitoring user interactions and key performance metrics, we identify successful elements and potential areas for improvement. Understanding user behavior is crucial; it shapes our strategies, fuels design improvements, and drives the success of your digital product.

test

Test and Iterate with Your Users

We believe user testing isn't a one-off event but a continuous process. Every interaction offers a wealth of insights, driving us to refine and improve your digital experience.

improve

Empowering Design Through User Insights

Guided by user insights, we enhance your designs, refining interfaces and addressing user pain points. By prioritizing usability and accessibility, we create an experience truly driven by feedback and data.

track

Tracking your users' behaviour

Rome wasn't built in a day. Neither did your product. By monitoring user interactions and key performances, we identify opportunities for improvement and come up with ideas for future developments. This allows us to (re)define strategies, improve design and ensure the success of your product.

test

Test and Iterate with Your Users

"35% of your users do not complete their purchasing process". This is very interesting information, but... it doesn't tell us why. With continuous testing, we understand the "Why?" and provide you with quickly actionable insights that improve your product.

improve

Improving design through user insights.

We create a truly feedback- and data-driven experience through continuous user testing and monitoring. In this way, we resolve the difficulties encountered by your users and keep interfaces up to date to optimise your product.

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∞ as you want ∞

Coaching & Mentoring

Scaling up: coaching and mentoring to help your team succeed.

Organising and managing a team can be a complex task. Our UX/UI agency offers you coaching, mentoring and advisory services to help your team grow and scale effectively, while benefiting from the best practices in the industry: UX/UI design, design system, UX research, UX Strategy, Lean Process, Agile, product management, etc.

Team structure analysis and recommendations

UX/UI design best practices

Product management process

Team-building exercises and activities

UX design processes development & implementation

Performance evaluation

Conflict resolution strategies and training

UX Research & Strategy

Design sprint & Design Thinking methods

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Ready to start ?

Let's work together!

Let's talk ☕️
Sérieux design logo

Based in France, our agency specializes in UX/UI and product design. We help companies and teams to design, innovate & launch digital products. Book a free UX consultation to discover how we can help your business.

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